UI/UX Design Services

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Why Your Brand Needs an Infographic Design Service

Infographics are used as a powerful tool to allow people to easily digest information through the use of visual data, charts, and statistics. With the proper use of color, proportion, and negative space, information can be transformed into memorable, attention-grabbing and even persuasive graphics.

Content marketing comes in many forms

Ebooks, blogs, and articles, but one of the most effective digital marketing tools today are great infographics. Studies have shown that infographics can improve web traffic, clicks, and social media shares, all while doing advertising for your brand. The data is abundantly clear, web users love infographic designs. By relying on infographic designs, it shows that your brand is listening to your audience as well as respecting their valuable time.

At Saifian, we specialize in visually engaging data visualizations

Our writers, illustrators, and graphic designers match their design style to your brand’s image and voice, so you can promote, share, and benefit from the best infographic designs through all of your marketing channels. We work to understand your tone and audience so our infographic designers can truly help your rich media and visual experiences stand out in a more compelling way.

Web users respond to visual experiences

The best infographics do the work of communicating complex data to the general public while also building a brand’s expertise and authority. Infographics have a way of catching the reader’s eye more than blogs or long-form articles, and users spend more time with a piece of content when it contains a compelling visual presentation of information. In many ways, infographics are more interactive. They’re easier to share, easier to read, and more visually effective. Don’t miss out on a more powerful brand experience for prospective leads and veteran customers alike.

Our Approach to Infographics

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High-Quality Infographic Design

Ditch the simple Canva brochures and motion graphics. If you want a piece of content that can truly elevate your SEO efforts, you need to invest in quality. To start, you’ll meet with our suite of top infographic designers so we can better understand your brand’s goals. With some smarter goal setting, it’s easier to collaborate on an infographic that has the potential to catch hold with your target audience.

Digital Outreach and Exploration

At Saifian, we don’t create rich media just for the sake of it. With the right goal-setting backing your rich media and motion graphics, you have the potential to develop a piece of evergreen content that could aid your SEO needs for years to come. On top of this, we can determine how to apply your infographics, whether it’s within an ebook or as a piece of microcontent that is placed behind a subscription.

SEO Optimization

When you meet with our designers, keep a few things in mind. First, is the infographic going to support a specific campaign? Or are you going to take a multichannel approach? Second, are you considering a one-off design or do you have a longer content series in mind? Third, how is the subject of your infographic going to support your overall SEO goals? By answering these, we can create an infographic that ticks all the right boxes.

Streamlined Process

We use a multi-step design process to ensure that we’re meeting your precise needs throughout. We’ve hired some of the best infographics designers that can take an idea, narrative, or brand message and turn it into a compelling work of visual media. From your initial consultation with our infographics design service to the final presentation where you’ll see your infographic in action, we’ll work with you every step of the way to craft the graphic of your dreams.

Our Infographic Process

For those brand that require outreach services, Saifian’s digital publicity team can put together a strategy to get your infographic placed on authoritative publications. Our PR experts will identify publication opportunities for your infographic and help earn your brand placements, brand mentions, and backlinks. Talk to your account manager to learn more about our digital PR services.

A meeting with our infographic design team

to determine the best infographic design for your brand’s goals. Our content marketing and infographic experts will help ideate the design and text elements that create an effective, informative, and visually stunning infographic. 

Initial sketch, wireframe, and content paragraphs

that will become the infographic template for your design. You can review the initial sketch and offer suggestions prior to artwork, graphic design, and content production. This way, you have a solid grasp on what your infographic might look like.

A presentation of the final infographic

with an optional single round of content revisions. We will work to help refine the content to meet your expectations so it can be utilized effectively by your in-house marketing team. it’s time to see what it can do for your brand awareness campaigns.

Why Companies Should Care About Infographics

While finding an infographic design service might seem like it’s the last thing on your mind, there are so many ways that top-end infographics can aid your business. Whether you’re looking for a well-deserved boost in brand recognition or you simply want help creating an endlessly shareable piece of rich media, an infographic can help.

Helps Absorb Complex Information

Infographics can help your readers and audience members retain key insights, absorb more information, and associate your brand with a visually engaging design. 

Infographics can make your brand go viral

 When you craft a piece of truly addictive infographic content, you’ll be surprised at the effect it can have on your audience. When it comes to content marketing, anything that helps capture viewers’ attention and keeps them sharing is a good thing.

Ready to get started?

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Grow your brand, today.

At Saifian, we make it easy for your brand to take center stage. With our team made up of the best infographics designers, executing your brand vision is a snap.